Tuesday, May 10, 2011
Overwhelm no more!
Saturday, April 16, 2011
Transform your iPhone into a personal Life Coach!
Tuesday, April 5, 2011
Personal Leadership, response-ability and co-creation
Wednesday, February 23, 2011
Brilliant branding A-has for you and your business.
YOU are unique.
YOU are magnetic!
YOU are a brand.
You will find value from reading this whether you are a business owner or an individual.
What's the first thing you think when you hear "branding"? Most of my new clients would answer that it is about "image": Logo, colors, letterheads, business cards, cool looking website, t-shirts, banners, flashy commercials, etc...
Sure. But that alone won't bring you the success you are longing for.
In 2009, I had the great privilege to help raw food advocate and culinary genius Diana Stobo with her brand identity. Today, Diana is helping thousands of people, has published two award winning books, is appearing on TV, and has a blog that is read all over the world.
One of the main key factors to successful brand development is known as "differentiation", so important to "compete".
There is tons of literature on differentiation (and branding in general) online.
In this present article, I'd like you to have one big A-HA around differentiation and competition, so read on.
When I first came here in the United States in 2003, many people told me that competition was tough in my line of work. Sooo many were already doing the same thing.
Well, I don't see things the same way. How can anybody compete with each other? There is only one of each of us.
Within two years, I had established a client base of 400. And that's my way of doing business. Taking care of "competition" by finding out who I am and embracing it overtly and covertly. The domain of the spiritual then meets the domain of the economy to transform our reality, individually and collectively. Harmony, flow and ease is restored.
Without getting too "brainy" about it, allow the truth and energy in the statements above and below to impact you.
The more vertical alignment you have, the more POWER you have in your "horizontal" branding efforts and strategies.
And actually, as we saw above, the more vertical alignment you have, the less competition you have, remember?
Vertical alignment = "Know Thyself".
Know Thyself = Freedom from competition.
This angle on branding might sound a little "spiritual" to you. I sure hope so! Does economy need to be separate from spirituality? We're seeing the results of un-integrated human thinking in the disintegration of our economy and resources.
Andre Malraux's said in the last millenium:
I believe that the new economic (and political) paradigm we are moving toward as a whole, has to do with the realization that our "challenges" will find their solutions in our vertical alignment-- "Know Thyself", and I would add "And Embrace Thyself". And that is spiritual.
THE BIGGEST MISTAKE you can make when branding your business, in my eyes, is to play it safe to fit in and lack authenticity.
Why?
Because the most powerful factor in getting and keeping clients is... INTIMACY.
And intimacy can't happen without authenticity.
Ask your friends what they love about you. It is very likely that they won't name all the places where you are "perfect" or common, but more likely your quirks, the ways that make you unique. You want your clients to be able to "feel" you so that they can love you too, and choose you.
Not everyone will love you. Great! That means that they are not YOUR clients. They are someone else's. Can you live with that?
When you know yourself, and you are aligned with it, everything flows naturally, whether it is in your private life or business life.
We are moving from a paradigm of the
In short, my admonition is: "Know thyself and embrace it. Your fulfilling success will follow, in your life AND in your business!"
If you are an individual, consider these "vertical questions":
Who am I? What are my deepest values? What gifts and talents did I come with in this lifetime? What gets me REALLY fired up? What is my purpose?
See you on the horizon!
Thursday, September 16, 2010
THREE TOOLS TO OPEN YOUR FIELD OF POSSIBILITY
We all get stuck sometimes. And sometimes, we’ve been stuck for years. And sometimes we realize we’ve been stuck, or even “stuck up” (smile) most of our lives. And we’re like: “WHAT FIELD OF POSSIBILITY???”
Realizing how stuck we really are can be a harsh experience. But what a blessing to be aware of it, because now we can do something about it!
In this article, I will share three tools for how you can once again...
“OPEN YOUR FIELD OF POSSIBILITY”.
Yes, I say “once again”, because as a baby you came in this life into a MEGA FIELD OF POSSIBILITY. You (who is “you” btw?...) looked at your hands and saw that you could grab things with them, you looked at your parents and saw that they could walk, and run, and create things, and you intuited that some day this would be a possibility for you too. You could see so much power and possibility around you and you were EXCITED about all the things you were learning and would learn!
As a young one, your hunger for learning was insatiable and like a sponge you soaked it all up, including your parent’s beliefs, the school’s, the community’s, the church’s beliefs. And you soaked up the reality that was agreed upon in your cultural environment, etc…
At some point in life, this excitement gets stifled and the world that was once your oyster is now a somewhat hostile place where safety and being in control have become a prime concern... Why?
At our last Mystic Innertainment event, through different processes and story telling, we discovered that at least two things were holding us back from a life FULL OF ALIVENESS AND POSSIBILITY.
- our limiting beliefs
- our “shoulds”.
One of the stories I shared challenged a lot of common held beliefs around the nature of our reality and what we think is possible. This anecdote comes from my six-month experience living in the Amazon with the Shuar Indians, also known as the headshrinkers.
With no electricity, no paved roads, no phones, the Shuars are in a consistent conversation with their environment. They believe in their connection to a nature that is filled with an intelligence that informs them about their lives and the choices they make. The messages they get can be as clear as talking to someone on a cell-phone.
When I first arrived in the jungle to meet Ernesto, father of twenty-two children, he had left for a few days, but “came back to talk with me”. A bird had told him that he needed to journey back home, urgently, to talk with a visitor. Waow… REALLY?!
After living with the headshrinkers for a few months, one day Ernesto pointed at a bird singing above the door of their hut. This, he told me, means that a visitor will come either tomorrow, or the following day. And sure enough, seemingly out of nowhere, a “surprise” visitor came!
Our capacity for engaging in a conversation with our lives, our environment, and our Universe is not only natural and age-old, but is also our responsibility and destiny in the face of a rapidly changing world to cultivate it.
Our capacity isn’t limited to the Amazon! We can thrive in our urban jungle by tuning in to our subtler guidance system through our intuition.
What stands in our way, is various beliefs that we hold about :“the way things are”, who I am, what is possible, what I deserve, and so on.
So the first step is to become aware of YOUR limiting beliefs.
=> Make a list of the limiting beliefs that weaken your Field Of Possibility now!
Take a moment to ask yourself:
What are your beliefs about life?
Where did your beliefs come from?
How do you know that what you believe is true?
What if it was only partially true? Or even not true at all?
Then we have the “SHOULDS”.
Ernesto had named me Mashu, which is the name of a savior in their legends. He knew that I would help him and his family find the “right action” that would lead them to preserve their priceless habitat and a culture threatened into extinction.
Every day Ernesto would take me on walks through his jungle (2250 hectares!), sharing wild stories from their cosmology, initiating me into various shamanic rituals and teaching me about dozens of healing plants and remedies. And I was waiting to have a vision; how could I help? For three weeks, every day, Ernesto would ask me at the end of the day: “What do you see?” And I didn’t see anything. I felt so much pressure to deliver a solution, and almost succumbed a few times to the temptation to give him some uninspired idea, just to put my uncomfortable and creeping sense of guilt for not reciprocating at ease. I had beliefs about reciprocation, balance, fairness, and more, that created SHOULD-STORIES. I “should” have a solution by now. I “should” give him something in return. I “should” do it now. I “should” etc…But I was deeply committed to providing solid value. I needed to stand strong by my commitment. And I stayed silent. After three weeks, I finally had the vision that contributed to what is now www.fundecoipa.com.
(For the curious ones, we created a three-day eco-tourism attraction.)
=> Now grab a pen and paper:
What are the “SHOULDS” that compromise your sense of possibility?
What are you truly committed to?
Who do you need to be in order to hold yourself to that commitment?
In short, here are my three tips for opening your FIELD OF POSSIBILITY:
1) Have a close look at your beliefs and question the truth behind them.
2) Find out what are the “shoulds” in your life?
3) Use your intention to open yourself up to a paradigm of possibility, where anything is possible, especially your connection with a loving Universe that is all-ways here to support you in living your dreams, no matter your current circumstances.
Do your work and your life will change!
© Francois Levannier 2010
Saturday, January 23, 2010
Monday, November 23, 2009
Financial Freedom Information
I was pleased to receive an email from her the next day acknowledging our connection. She had been so inspired that she had blogged about me. I went through her blog and from there to her website, where I realized who she was and what she was up to. She is Ms. Money from MsMoney.com. Her gift to the world is helping people on the path to financial freedom, and she’s especially passionate and a true expert specifically about women’s financial success.
Her website is a well of information and tools geared toward financial empowerment.
By the way, Hilary Clinton cut the ribbon at the official launching ceremony of her website, which has since drawn over 2 million visitors!
Check out her websiteat : www.MsMoney.com
And make sure to read her blog at: http://financialabundancemsmoney.blogspot.com/










